Social media hashtags could be the effective way for fashion designers to forecast trends to better connect with consumers, according to new research from the University of Missouri which finds that social media data can help fashion companies discover how communities are connected to their brands and whether celebrity endorsements have the desired impact. Pic: University of Missouri Data analytics are impacting all kinds of business, including the fashion industry. Li Zhao, assistant profe

In fiscal 2018, Nordstrom's combined physical and digital presence represented a competitive advantage in offering customers a differentiated experience. The company's digital sales increased 16 per cent and made up 30 per cent of sales. One-third of total customers, shopped across multiple channels, which lead to higher customer spending during the period. Pic: NordstormFor fiscal 2018, earnings per diluted share was $3.32, which included a $0.05 favourable income tax benefit related to prio

Renowned businesses G-Star RAW, Crystal International, ERDOS Group, Everlane and Selfridges Group have joined Global Fashion Agenda’s new associate partners circle, supporting the organisation’s mission to make the fashion industry sustainable. Global Fashion Agenda is the foremost leadership forum for industry collaboration on sustainability in fashion. Pic: Global fashion agenda Today, Global Fashion Agenda is proud to announce its new partnership circle: the Associate Partners group, whi

Splendid, a division of Delta Galil, has announced that it has named Holly Shapiro as its creative director. In her new role, Shapiro will succeed Pamela Protzel-Scott, who has served as vice president of design and creative director of Splendid for more than 17 years. Protzel-Scott will serve as a consultant as needed to insure a smooth transition. Pic: Splendid/Delta Galil Shapiro brings nearly 20 years of premium design expertise from leading brands including Calyspo St. Barth, Haute Hipp

Brand: Leegin Creative Leather Products Location: 14th floor of the World Trade Center, Dallas Market Center, US Product profile: Leegin Creative Leather Products, an iconic name in leather goods and accessories, joins dozens of leading companies recently committed to new showrooms at Dallas Market Center. It will showcase its Justin and Tony Lama belts inside custom showroom space on the 14th floor of the World Trade Center. Pic:Dallas Market Center Bytes: “We are pleased with the allianc

Who: Dua Lipa is an English singer and songwriter. She begins her new role as the brand ambassador with the spring/summer 2019 campaign for Pepe Jeans. Pic:PepeJeansXDuaLipaWhat: Pepe Jeans, British denim brand, announces Dua Lipa as global brand ambassador Bytes: Commenting on the occasion, Mark Blenkinsop, CMO at Pepe Jeans, said, “Dua Lipa is one of the world’s fastest rising stars and has a style which perfectly fits the Pepe Jeans brand DNA. The partnership marks a new milestone for th

Clarks, the leading global casual footwear brand, has announced the appointment of Giorgio Presca as its new chief executive officer (CEO). Presca will be responsible for all operational, financial and commercial aspects of the business and will lead the Clarks strategy with the executive committee. He will join the company from March 2019. Pic: Clarks "I am pleased to welcome Giorgio to Clarks as our new CEO. He brings a wealth of experience including a deep understanding of the footwear ma

The board of directors of Foot Locker, Inc, the New York-based specialty athletic retailer, has authorised three capital allocation initiatives to sustain meaningful investment in the business and reward long-term shareholders. This includes declaring a quarterly cash dividend, approving a share repurchase programme and capital expenditure programme for 2019. Pic: Foot Locker Footlocker’s board of directors declared a quarterly cash dividend on the company’s common stock of $0.38 per share,

The continuous commitment to innovation at Van de Velde, aimed at unique comfort and fit, resulted in a fiscal stimulus. This resulted in a reduced effective tax rate of 11.9 per cent during fiscal 2018 as compared to 28.6 per cent during last year. Retail turnover on like-for-like store basis during 2018 at constant exchange rates increased 2.5 per cent. Pic: Van de Velde The wholesale turnover on comparable basis decreased 0.6 per cent at constant exchange rates. A decrease in lingerie was

The Copenhagen Fashion Summit 2019, a business event on sustainability in fashion to be held on May 15-16, has lined up eight influential names for the programme as speakers. In partnership with group of strategic partners like Kering, H&M, Target, Bestseller, Li & Fung, and Sustainable Apparel Coalition, Global Fashion Agenda leads the fashion industry. Baptiste Carriere-Pradal, the vice president of Sustainable Apparel Coalition, drives and organises widespread change in the appare