Courtesy: OnPoint Manufacturing OnPoint Manufacturing, Inc., an innovative leader in on-demand apparel manufacturing, has entered in a partnership with Vesta Studio to produce their high-end women's wear. This partnership is the perfect illustration of what the future holds for personalised apparel manufacturing and exemplifies the importance of sustainability in the fashion industry. Vesta Studio works closely with OnPoint Manufacturing to provide high-quality, sustainable women's wear. It is

Courtesy: Calzedonia Italian fashion brand Calzedonia recently opened a factory in Mekelle in northern Ethiopia in what is reportedly being cited as first business venture in Africa. The factory’s location is close to neighbouring Eritrea’s Massawa port and is expected to contribute to regional economic growth, according to the Ethiopian Broadcasting Corporation (EBC). The Mekelle Industrial Park was set up in 2017 at a cost of $100 million. The factory employs around 1,000 people and is cu

Courtesy: Businesswire For the second year in succession, American Eagle has joined a digital marketing campaign developed by Invista to promote jeans made with Lycra dualFX technology. This innovation combines two different Lycra brand fibres to create one resilient yarn that enables jeans to keep their shape all day, every day, while delivering exceptional comfort and fit. The “Lycra Insiders” campaign, which has the tagline “It’s what’s inside that matters most,” is inspired by and targe

Courtesy: FilaBrand: Fila Company: Fila Inc Location: Phoenix Marketcity, Pune Area: 1,068 sq ft Product profile: The store displays brand’s heritage autumn/winter 2018 collection that fuses the past and present. The store houses Fila's resurgence of 90s collection with two iconic classics – Disruptor and Mindblower along with the second edition of the Disruptor Premium Repeat. Fila's new colour palette exploring hues such as dry grass, Tibetan red, Atlantic deep and hint of neon and the seta

Universal Sportsbiz Pvt. Ltd has raised $13.5 million (₹100 crore) in a Series E funding round led by existing investor Accel Partners. Alteria Capital, which invested $4.6 million in debt in the Bengaluru-based company in March, also pumped in an additional $1 million as equity investment in the new round, the fashion start-up said in a statement. The new round of investment values Universal Sportsbiz at $160 million (₹1,200 crore), up from $100 million last year, a news agency

Courtesy: Pitaya Brands Brand: Induspolo Company: Pitaya Brands Sourcing & Retail Pvt. Ltd Location: Akshaya Nagar, Bangalore Product profile: The store offers apparel, accessories, and footwear for men and women. Store design | Interiors & VM | Fixtures: Spread across two floors, the store features digital screens showcasing latest fashion trends and selection of new designer outfit. The store has exclusive menswear space dedicated to formalwear garments. About the company: Pitaya

Courtesy: Turtle Limited Turtle Limited, a leading Indian brand in menswear fashion, is trying to imbibe multi-utility factor in its products. It is using minimal and lean cuts with innovative patterns in menswear, and it is also incorporating style and comfort, by making dual utility garments in outerwear segments with detachable waistcoats and lapels, said the head of the company. “We will now see a very versatile wardrobe where the same items can be paired formally as well as casually,”

(l-r) Sunaina Kwatra GM Louis Vuittton India, Disha Patani, Christopher Kilaniotis, president Louis Vuitton, South Asia ; Courtesy: Louis Vuitton Louis Vuitton, a luxury retail company, is celebrating its presence in India for 15 years. Expanding its newly renovated store in New Delhi, Louis Vuitton introduced its new product categories including women’s and men’s ready-to-wear collections to the Indian market, and a broad selection of leather goods, small leather goods and accessories among ot

Courtesy: Louis Vuitton Louis Vuitton has been awarded the Butterfly Mark, powered by Positive Luxury, for excellence across areas of innovation, social and environmental practices, governance and philanthropy. Since 1854 when Louis Vuitton was founded, the French fashion house and luxury retail company has become synonymous with savoir-faire and visionary design. As Louis Vuitton has travelled through time, the brand has continually embraced the notions of innovation, collaboration and dari

Courtesy: Fabindia Fabindia has launched its new retail format, the Experience Center in Gurugram. The centre is designed keeping in mind the multi-dimensional offering for every age group and their distinct needs. The centre provides an alternative shopping experience to their patrons by shifting from mere transactions to a more experiential and interactive experience. In addition to its signature product offerings, the Fabindia Experience Center houses a Fabcafe, Tugbug, and an Alteration