With ‘Vocal for Local’ becoming the big movement during the pandemic, now more and more customers are searching to try out homegrown brands. With COVID making things tough for people all across the globe, the brands have to constantly reinvent and work their way with customers by selling them style on an affordable price tag. How are some of the leading brands doing it?Quality and selling highly fashion products at affordable prices is a big step that many of the homegrown brands have taken. The

Aeffe SpA, an Italian fashion and luxury goods company, has reported 23.4 per cent revenue decline to €279.6 million in its complete fiscal 2020, that ended on December 31, 2020, compared to the revenue of €361.5 million in the previous fiscal. The group incurred a net loss during the year of €21.4 million (FY19: profit €11.7 million).“In such a challenging economic context as that determined by the profound impact of the pandemic cause by Covid-19, the Group has demonstrated strong resilience a

A poll conducted by Natural Fibers Alliance found that 61 per cent of consumers agree or strongly agree that brands and retailers can responsibly use animal-based materials such as leather, wool, fur and silk. About 62 per cent of the public would consider purchasing fur that was certified humane and sustainable, while only 16 per cent would not.Pic: ShutterstockClose to 60 per cent of Americans surveyed believe that brands and designers should be allowed to use real fur, while only 12 per cent

TREVISO - Italian fashion company Benetton has launched a programme, Green B, to bring together all of the sustainability initiatives of the company’s brands under one umbrella.Covering brands including United Colors of Benetton, Undercolors and Sisley, Green B encompasses environmental and social issues from product conception and creation to the supply chain.Source:Eco Textile

Nike, the American sportswear giant, has done it again!Image Courtesy: news.nike.comThe sportswear brand, despite taking the number one position for the 7th successive year, reportedly, saw its value slump by 13 per cent to US $ 30.4 billion – all thanks to pandemic-induced challenges. This was according to yearlyBrand Financeranking.Gucci was at the second spot with a value of US $ 15.6 billion. Notably, Gucci’s value too fell by 12 per cent.Other bigwigs in the Top 20 included Louis Vuitton, a

Diego Della Valle & C Srl, a company controlled by Diego Della Valle, has entered into a sale and purchase agreement with Delphine SAS, a fully-owned subsidiary of LVMH for the sale of 2,250,000 shares of Tod’s SpA, representing 6.8 per cent of Tod’s share capital. The Italian company Tod's, presided by Valle, produces luxury shoes and other leather goods.Pic: Sorbis / Shutterstock.comThe transaction, to be executed on April 28, 2021, reinforces the twenty-year friendship between the Arn

The Christian Dior group, a France-based luxury goods company, has recorded 32 per cent revenue growth to €13.9 billion in its first quarter (Q1) FY21, compared to the revenue of €10.6 billion in the same quarter previous fiscal. Fashion and leather goods segment’s revenue for Q1 FY21 rose 45 per cent to €6.7 billion (Q1 FY20: €4.6 billion).Pic: Christian Dior“The quarter marks a return to growth after several quarters of decline during 2020, a year that was severely disrupted by the global pand

PARIS – French fashion giant LVMH has reaffirmed its close ties with London’s Central Saint Martins College of Art and Design with today’s launch of Maison/0, an incubator platform that will champion design in the pursuit of sustainability.The pair have worked together since 2017, and have an arrangement through which students can gain support and sometimes employment upon the completion of their courses.“The new phase of our partnership enhances our continuous commitment to support students, es

PARIS – French fashion label Ba&sh has unveiled new sustainability commitments covering textiles, plastics, circularity and women’s rights as part of an “ambitious, thorough yet discreet” transformation.The low-profile plans are part of the Parisian firm’s new sustainability strategy, called Blossom Manifesto.Pierre-Arnaud Grenade, chief executive of Ba&sh, said: “In our view, the deep ties that we maintain with our ecosystem can create ripple effects that have a lasting impact on societ

GOTHENBURG - Swedish fashion retailer KappAhl has promised to half its greenhouse gas emissions by 2030 to meet its climate change targets under the Paris Agreement.The pledge is made in the company's new sustainability report which covers an extended period - from 1st September 2019 to 31st December 2020.It also reveals the share of KappAhl's range made using more sustainable materials or by more sustainable methods has increased to 70 per cent, against a goal of 100 per cent by 2025.So