More people are buying clothes online, with 63 per cent of gen z and 57 per cent of millennials shopping on Amazon, with gen z showing a strong affinity for buying clothing directly from brand websites, claims a new research. With its two-day shipping, easy checkout and returns, and enormous catalog of brands – Amazon is rewriting the playbook for retail.
Commissioned by CPC Strategy, a retail-focused digital marketing agency, the survey ‘2019 US Forecast on Apparel Shopping Trends’, asked a
The US Chamber of Commerce has ranked India 36th amongst 50 nations in 2019 in its global intellectual property (IP) index, moving the country up by eight places. “The improvement reflects important reforms implemented by Indian policy makers toward building and sustaining an innovation ecosystem for domestic entrepreneurs and foreign investors alike,” it said.
The report card was recently released by the chamber’s Global Innovation Policy Centre (GIPC), according to a news agency.
“The