The announcement of the closure of Ralph Lauren’s flagship store in New York has shaken the fashion industry inside out. Market experts, however, praise the move, highlighting that this is just one of the many measures designed to save the company 140 million dollars in annualised expenses. Earlier this week, the preppy fashion label announced several key actions, all in line with its 'Way Forward Plan' to return the company to sustainable and profitable growth. The key actions are oriented t

Italian fashion brand Prada unveils its pre-fall 2017 campaign called ‘The Nonconformists’. Spotlighting the new season looks, Willy Vanderperre captured models Natalie Westling, Mia Brammer and Kris Grikaite before the collection was showcased. The trio of models appear in a juxtaposition of two portraits—one a closeup black and white photograph, and another a 3/4 shot. Pre-fall features corduroy, fuzzy cardigans and fur–highlighting Prada’s signature eclecticism. Source: Fashion Gon

Cara Delevingne is back as the face PUMA’s ‘Do You’ spring 2017 campaign. The British model and actress gets an adorable co-star in the form of a cute puma cub. Cara poses in sporty activewear looks including a sweatshirt, sports bra and bodysuit. The advertisements also place the spotlight on the Suede Heart Reset sneaker in Aruba Blue. Discover more images of Cara Delevingne’s latest Puma campaign below! Source: Fashion Gone Rogue.

Mango looks towards diversity with its April 2017 campaign. Featuring models and personalities aged between 20 and 63, the images were captured on location at Venice Beach, California. Model Bhumika Arora, style star Lyn Slater, model and musician Staz Lindes, and ceramic artist Lauren Johnson appear in the shoot. Angelo Penetta lensed the campaign with styling by Aleksandra Woroniecka. The images spotlight casual chic styles ranging from striped trousers to off-the-shoulder styles and ruffled d

The H&M Group has taken another step towards taking on a 'closed loop' business model by pledging to use 100 percent recycled or other sustainably sources materials in its products by 2030. The promise was one of several new sustainability commitments announced by the Swedish fast-fashion giant on Tuesday morning with the publication of its 2016 Sustainability Report. The fashion company has also pledged to become climate positive throughout its entire value chain by 2040 and aims to

Supermodels celebrate at the opening ceremony of the first outlet of Victoria's Secret on the Chinese mainland in Shanghai on March 8, 2017. [Photo/China Daily] Caution marks US lingerie major's full-fledged China foray as local factors present challenge Iconic pink glass façade. Dimly-lit den of mirrors and marble. A crystal-encrusted staircase. Enough to attract hordes of fashion-conscious, modern-minded women consumers into shopping for intimate bralettes. US lingerie giant Victoria'

Gisele Bundchen returns as the face of Arezzo’s fall-winter 2017 campaign. The leggy beauty poses for Luigi & Iango in the glamorous studio shots. The Brazilian accessories brand showcases new season trends including large tote bags, platform boots and slip-on sandals. In one shot, Gisele wears a metallic jacquard ensemble complete with matching mules. And in another, the supermodel flaunts some shoulder in a knit sweater and strappy sandals. Pedro Sales styled the shoot with creative di

It may be hard to believe, but this year marks a decade since COS, the big sister brand of H&M, opened its first store on London's Regent Street. Back in 2007 COS first launched as a modern brand which aimed to offer consumer high quality garments that consisted of both wardrobe staples and classic timeless piece. Since then COS has expanded its global presence and is now presence in 33 markets, counting just under 200 stores across Europe, Asia, North America, the Middle East and Austra

British luxury label Mulberry has announced its new Asian-focused company Mulberry Asia is set to begin trading in Hong Kong from April 3. The new company comes following a business agreement with Challice Limited and will see Mulberry Asia operate the group’s operations in Hong Kong, Taiwan and China Mainland. Mulberry Group plc will own 60 percent of the share capital of Mulberry Asia, with Chalice holding the remaining 40 percent. The new Asian-focus company will trade in Hong Kong as w

Wood fashioned into lace and sculpted into evening dresses: the Hanae Mori Manuscrit label led the way this Tokyo Fashion Week in showing the world the original craftmanship that helps set Japan apart from the crowd. D resses of persimmon wood lace paired with soft falling black fabric were the star of the show at designer Yu Amatsu's autumn/winter 2017 collection for the brand that left fashionistas giddy with excitement. Discs of chestnut and walnut were used on a dress of interlocking tri